Officials said a product-by-product review is underway to identify competitive advantages and assess rival offerings in global markets.
“The idea is to leverage the top 50 countries and analyze each product along with its competitors. India needs to mitigate risks to improve manufacturing and export competitiveness,” one official was quoted as saying.
The move follows Washington’s decision last week to double tariffs on Indian imports from 25% to 50%, matching Brazil’s rates and marking one of the highest tariff levels imposed on any country. The initial 25% hike took effect last week, while the additional 25% increase is set to be implemented from August 27.
The government’s diversification strategy is aimed at minimizing the economic fallout from these trade barriers by tapping into multiple overseas markets and bolstering India’s long-term export resilience.