“We are still studying the market, but Russia is drawing attention not only for tea exports, but also for wine,” Vaghela said.
He highlighted that Indian wines benefit from affordability, consistent quality, and wide variety, as they are produced across multiple regions of India. Initial supplies would likely target Moscow, before expanding to other regions of the country.
Vaghela added that, in the long term, Indian wines could compete with exports from other non-Western producers, which are steadily gaining popularity in Russia.
“This would not happen immediately, but over time – certainly. Other countries simply established a winemaking culture earlier,” he explained.